tips

Anyone who works with Google Analytics knows that pulling and compiling reports can be time consuming unless processes are put in place to enhance efficiency.

I recently found a really helpful way to automatically populate Google Docs spreadsheets with Google Analytics account data, using the Management and Core Reporting APIs — and it’s already saving a lot of time.

Google’s official documentation is actually quite thorough, and there are a number of guides and tutorials online that can point you in the right direction like this one.